Dreamville boss J. Cole knows the countdown has officially started. The hip-hop superstar has hyped up anticipation for his sixth studio album by putting out his Applying Pressure: The Offseason documentary.
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J. Cole Drops ‘Applying Pressure: The Off-Season’ Film
With a new project dropping on Friday, Cole surprises fans with his must-see visual. The doc clocks in at just under 13 minutes and gives viewers a ton of behind the scenes moments from the creation of his The Off-Season album.
J. Cole Drops Song Ahead Of New Album
A few days ago, J. Cole announced the release of his new “Interlude” track through social media. In the post, the Dreamville boss made sure to credit the song’s producers along with himself and remind followers the real project would be out in a week.
“It can go up, it can go down…. either way I’m prepared. Interlude. Produced by @tminus_music @tommyparker80s and me. Streaming now. jcole.lnk.to/interlude. See you in a week. The Off-Season.”
J. Cole Announces ‘Off-Season’ Album Date
Earlier in the week, Cole went to his Instagram page for a rare post. Jermaine’s snapshot revealed the album’s artwork and unveiled a May 14 drop date.
“My new album The Off-Season available 5/14. Just know this was years in the making.”
Days prior, Dreamville’s Bas hit up Instagram with a post which almost immediately faded to black. Along with promising the Cole release was coming in two weeks – presumably May 14 – Bas showed a snapshot of Jermaine in the recording studio.
“The Off-Season. pack your bags. in two weeks.”
The Rollout Plan
In December 2020, Cole shared a timeline of the projects he had lined up to drop. If all goes accordingly, The Off-Season follows up Revenge of the Dreamers 3.
“I still got some goals I gotta check off for’ I scram…”
