Kendrick Lamar has become the first rapper to gross over $110 million in tour revenue, surpassing Drake’s previous record with his “Aubrey & the Three Migos” Tour. Kendrick’s “The Big Steppers Tour,” in support of his fifth studio album Mr. Morale & The Big Steppers, sold over 900K tickets, cementing his status as one of the most successful hip-hop artists ever.
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The Big Steppers Tour Outperforms The Competition
Kendrick Lamar’s “The Big Steppers Tour“ has surpassed Drake’s “Aubrey & the Three Migos” Tour and eclipsed the tours of Kanye West and Jay-Z, Travis Scott, and his own DAMN. tour, which occurred in late 2017 and ended in early 2018. Lamar’s record-breaking tour grossed over $110 million, selling 929,000 tickets across 73 shows worldwide.
The “HUMBLE.” rapper has also outperformed Tyler, the Creator’s “Call Me If You Get Lost Tour” as the highest-grossing rap tour post the coronavirus pandemic. Despite the challenges of touring during the pandemic, Lamar’s tour continued to break records and set new standards in the hip-hop industry.
Celebrity Support For Kendrick Lamar
During his tour, Kendrick Lamar received love and support from fellow celebrities, including LeBron James and even Tyler, the Creator. James praised Lamar’s artistry on social media, writing, “My goodness!! @kendricklamar on a whole different planet!!” while Tyler, the Creator thanked Lamar for the inspiration he provided through his music.
Additionally, alongside rap mogul Jay-Z, Lamar has proven his ability to flex his talents and “do it all in one take,” just like the rap legends that came before him.
All You Need To Know About Drake’s “It’s All A Blur Tour”
Kendrick Lamar has now surpassed Drake with the highest-grossing tour in hip-hop history. However, it’s worth noting that Drizzy is about to embark on a highly-anticipated tour titled “It’s All a Blur.” We still need to see if Drake can reclaim his crown as the hip-hop artist with the top-grossing tour.